Those Red & White Angels, the Swanettes (also known as the Jim Beam Party Crew), made a welcome return to JASPAS in Hanoi last week for the Grand Final. Jim Beam, a Gold Sponsor for the day gave us 37 x 750ml bottles to distribute to the crowd.
And so, the Swanettes wandered through the crowd randomly asking people to name our Sponsors – whose names were written on the banners hung around the room. How easy was that??
Also, coming from JB’s sponsorship of the Swans for the Asian Champs, we gave away 2 x 4.5 mega litre bottles of JB as prizes for various competitions.
Jim Beam and the Swanettes were a definite hit and a real crowd teaser, ah, pleaser.
Meanwhile, training resumed in Saigon yesterday in preparation for the triple header on 17 November between Vietnam, Thailand and Laos. And, surprising a few, a box full of 375ml Jim Beams appeared and were duly distributed to those who had toured to Bangkok for the Champs. The half bottles were part of Jim Beam’s original sponsorship.
Gotta be very happy with that.